The Myth of Free | Ep. 27

published 4 years ago by Bill Baren, Business Transformation Provocateur | In the spirit of Seth Godin, Eben Pagan, Derek Halpern, Ali Brown, Marie Forleo, and an alternative to Pat Flynn, Tim Ferriss, Brendon Burchard, and John Lee Dumas

People don’t value something they get for free. You have probably heard this saying. It sounds true, doesn’t it? But is it really? I decided to examine this… In marketing your business, giving someone something for free that can later result in that person hiring you or buying from you certainly works. In this episode of the Big Shift, I examine why this works and how you can make the Free Principle work even better for you. Get our awesome YES MAP, the proven blueprint we created to help you turn conversations with potential clients into awesome high-paying clients here --> bit.ly/1HVZV54

more episodes from The Big Shift: The Business of Making a Difference